For one of the capital's library systems (this is an association of 30-35 libraries), the epidemic was an important signal for bold personnel reforms. For example, they decided to create an interlibrary editorial office consisting of regular librarians. What for? To create high-quality content that has become a bargaining chip in our information age.
How did they manage to do this? The system's management announced a competition to join the editorial. Any librarian could participate, you had to complete a creative task, including writing an article on a given topic. In this way, they managed to select 7 of the most talented librarians, who formed the editorial office.
The editorial began to publish articles with enviable regularity and high quality in an additional section of the library system's website. Short summaries of articles are published in social networks, directing patrons' traffic to the site, as well as attracting new patrons to the library's services.
Online content have become the basis for the success of the most advanced libraries in Russia, for example, colleagues from Yekaterinburg make interactive longrides on a variety of topics, flipping through them, even if you do not know the language: https://events.bgekb.ru/